Retail & consumer

Coronacrisis - We can help you

The impact of the corona crisis on our society and economy is becoming increasingly visible. These days, your stakeholders expect more of you than ever. Especially when it comes to the implementation of new measures and what they mean for you as an organization within the Retail and Consumer sector. We can imagine that you are looking for support to be able to act quickly and effectively. PwC has the knowledge and experience in many areas to think along and help with this. Below you will find the names and telephone numbers of our contacts.

PwC report about the urban consumer

Cities tend to attract brand-savvy, trend-tracking consumers and it is these individuals who tend to be the arbiters of change. If business executives learn what urban consumers care about, they’ll be able to make better decisions about where and how to invest.

In our Global Consumer Insights Survey study, PwC will highlight the changing behaviour of 20,000 urban consumers and how COVID-19 has impacted them, synthesise this information with other data about cities, and explore business opportunities that help ensure value chains address global events.

More about GCIS 2020


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Webinar: Retail in a “1.5-meter society”,

Due to the COVID-19 pandemic, we are living in unprecedented times. The retail industry has also been seriously affected and to provide the necessary guidance, we organized an interactive webinar on 30 April 2020. In this session, we shared our perspective on the implications of COVID-19 for the retail industry. We also discussed how you could think ahead, reshape your organization and get fit again to be successful in the market. The key takeaways and results from the webinar can be found here.

How can we help

PwC Retail and Consumer is a leading financial accounting, tax and advisory practice serving a broad spectrum of service, merchandising and manufacturing organizations. These are energizing and exciting times for global consumer goods companies and retailers, as they retool their organizations to respond to the disruption caused by new technologies, especially mobile, and changing consumer expectations.

We have developed a quick starter kit to provide on how to navigate current challenges and opportunities, understand the implications of the crisis and assess their maturity to take on the "1.5-meter society". Click here to see more information on it.

We have more than 20,000 people serving the sector in almost 160 countries. No matter where your business takes you in the world, we have the resources to help you win in your markets.

Connect with us today.




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"The companies that are successful in the future, understand the power of their brand and know what they're capable of when working with the right parties."

Milo Hartendorf, Industry Leader Retail & Consumer, PwC

Contact us

Milo Hartendorf

Milo Hartendorf

Consumer Markets Industry Leader, PwC Netherlands

Tel: +31 (0)88 792 51 12

Peter Hoijtink

Peter Hoijtink

Partner Consulting, PwC Netherlands

Tel: +31 (0)88 792 30 90

Jaap-Willem Bijsterbosch

Jaap-Willem Bijsterbosch

Operations Consulting Partner, PwC Netherlands

Tel: +31 (0)88 792 29 04

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