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It all hinges on your personal relationship with the consumer
Every year, we choose an overarching development to structure our thoughts on the intriguing media and entertainment industry. This year we zoom-in on one overarching theme which we believe will impact the global as well as local developments over the coming years: personalisation. Consumers increasingly succeed in tailoring their media experiences to accommodate their individual needs. Media companies fight for our attention and strive to help consumers navigate in the abundance of free and paid content.
Our Entertainment and Media Outlook for the Netherlands (in Dutch) helps businesses make more informed decisions, by providing an online source for the analysis of consumer and advertising spend in the Netherlands.
Our Entertainment and Media practice work with businesses to address both the challenges and opportunities presented by digital transformation, assisting them shift from traditional business models to businesses, brands and revenue streams that leverage digital content and platforms.
From strategy development to transformation execution, we work with clients across a wide range of key industry sectors including: television, film, music, internet, video games, advertising, publishing, radio, out of home advertising, business information, and more . Our experts deliver entertainment and media industry-focused assurance, tax, and advisory services with a global perspective, local implementation and in-depth experience.
Ennèl van Eeden
Global Entertainment & Media Industry Leader, PwC Netherlands
Tel: +31 (0)65 392 68 20