Understanding the expectations of stakeholders and incorporating them into our work

Public & Regulatory Affairs

Public & Regulatory Affairs

Thanks to 5500 colleagues in the Netherlands, our contact with clients, and our partnerships, PwC is in close touch with society. We continuously ask ourselves how we can help to improve societal trust and ensure sustainable progress. To be able to keep answering this question in a world that is changing faster than ever before, we also actively converse with our societal stakeholders. This allows us to better understand their expectations and to incorporate them into our work.

The views of our stakeholders help us to become a better organisation and to offer relevant services as auditors, tax advisers and consultants.

Active dialogue with our stakeholders

Active dialogue with our stakeholders 

We maintain ongoing dialogue with our stakeholders. This includes academics, civil servants, clients, colleagues, politicians, regulators, societal organisations and supervisory board members. By listening carefully, we gain insights into their opinions and expectations regarding our services, business operations, and societal role. Out of all these discussions, we identify key messages.

Strengthen our strategic focus and drive innovation with societal impact

Stakeholders encourage PwC to make decisive strategic choices as we navigate a world of rapid geopolitical, technological, and societal shifts. They stress the need for a sharper focus on business outcomes and the seamless integration of AI and digital technologies into our innovation strategy. By collaborating with technology partners and ensuring transparency about their impact on people, we can lead with clarity. And while we tackle immediate challenges, we must also address sustainability and nature both in short and long term, turning strategic ambitions into tangible actions.

Enhance our impact through consistent, decision-focused delivery

Our business partners value the strong relationships, professional delivery, and deep industry knowledge and expertise we bring to the table. They particularly appreciate our ability to translate robust analysis into relevant insights that benefit stakeholders and contribute to the public debate. To amplify our impact, stakeholders highlight the need for consistency and continuity in teams (concerning staff turnover) and call for stronger collaboration across our global network. They also urge us to continue delivering clear, concise, and decision-focused outputs, while further strengthening the practical application of our work, particularly in areas such as digitisation and AI.

Empower our people to thrive and grow sustainably

Our stakeholders acknowledge the strong foundation we have built for our people, including respect in the workplace, development opportunities, and clear expectations. Looking forward, they emphasize the importance of clarity on our strategic direction and its implications for our people. They also underpin the need for sustainable workloads, access to opportunities, and a collaborative work environment. Clear, consistent communication and robust talent management are seen as vital to long-term performance and wellbeing.

Societal role: Contributing to the public debate

A societal role that nearly all our stakeholders envision for us is to contribute to the public debate. They see organisations like PwC as a relevant voice because we, as auditors and advisors, engage with numerous organisations, allowing us to gain a comprehensive and diverse view of the issues at play within each sector. Stakeholders ask us to share these insights, based on facts and figures. The themes are varied: from the business climate to the energy transition, and from modernising the tax system to sustainable transitions and sustainable reporting. The common thread is that they are socially relevant and fall within our area of expertise. 

Sharing insights and developing them further 

We conduct research into societal challenges and potential solutions. This aligns with the expectations of our stakeholders and supports our ambition to build trust in society. Based on facts and figures, we provide relevant knowledge and insights to our clients, the media, and society. We have conversations with stakeholders about these findings, allowing us to hear their reactions, learn from their perspectives, and utilise those insights for further research. We also use the insights from our stakeholders to enhance our services and business operations. Their perspectives are also an integral part of our double materiality analysis, and therefore our strategy. 

Incorporating the expectations of stakeholders into our work

Helping to sustainably improve audit quality

The audit profession is always on the move. This can, for example, be attributed to changing laws and regulations, as well as changing public expectations in fields such as sustainability, fraud and continuity. PwC wants to help sustainably improve audit quality. We thus examine how things can be improved or done differently, and talk about this with our stakeholders.

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Contributing to the fiscal ecosystem

Everyone has to deal with taxes. Rules tend to change regularly, and the tax system can be perceived as complicated. PwC wants to help improve the system and make it comprehensible, by sharing knowledge about existing laws and regulations, and by sharing ideas about what can be changed or done differently.

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Contributing to the public debate

Through our publications, we want to contribute to the public debate by sharing knowledge based on facts and figures. Therefore, we conduct research on important societal topics such as the energy transition and the business climate, and engage in discussions about these topics with our stakeholders.

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Do you have questions? Contact us

Contact us

Monique de Jong

Woordvoerder, PwC Netherlands

Tel: +31 (0)64 329 88 53

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