Data-driven marketing and sales
Adapting rapidly to changing customer behaviour
For many companies, marketing and sales are still the forefront of their commercial model. This requires rapid adjustments to address changing customer behaviour and needs. New technology can make these adjustments possible. We help you align your marketing and sales with this rapidly changing customer behaviour and channel usage. We develop integrated solutions that increase effectiveness and efficiency.
Do you need help automating intensive manual processes like segmentation, email campaigns, social media integration, sales optimisation, and prospect mapping? We're happy to help you streamline your marketing and sales with data-driven technology.
How we can help
- Marketing strategy and experience design;
- Data-driven marketing or marketing automation;
- Quantifying and measuring Return on Invesment of marketing, brand or experience investments empowered by customer insights and analytics;
- Real-time brand valuation;
- Digital customer insights and analytics.
Would you like to know more?
Please contact us.
Supplier Marketing Community Solution
PwC’s Supplier Marketing Community, powered by Salesforce, is an intuitive and user-friendly solution leveraging Salesforce Communities, which provides suppliers a “one-stop-shop” for personalized, real-time marketing campaign information.
Benefits
- Reduce Dependency on Multiple Systems – Provides a “single source of truth” for suppliers and buyers.
- Data-Driven Decisions – Insight into analytical data allows users to determine the best programs to participate in.
- Resolve Issues Effectively – Suppliers are empowered to resolve their own concerns using Knowledge & Service Cloud.
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