Care

The future of how we care

PwC & Economist Enterprise

Human moments of problem‑solving, powered by technology, are triggering industry reconfiguration. Discover how digital health, AI, and cross-sector collaboration are reinventing how we care.

From housing pressure to the future of how we build

From remote clinics to the future of how we care

In Madagascar, with long distances and fragile infrastructure of rural healthcare, we follow Norosoa as she waits outside a clinic for a drone carrying vaccines and lifesaving medicines. Drones help deliver lifesaving medical supplies to remote communities, showing how electrified logistics are rewiring access to care where traditional infrastructure falls short. Digital health and AI-enabled delivery are reshaping how care reaches communities. Healthcare is shifting beyond hospital walls toward connected systems extending access, expertise and continuity. Drone delivery and cross-sector collaboration have become essential, connecting remote populations to care while helping health systems scale resilience and outcomes worldwide.

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Care without boundaries 

Real progress begins with people addressing everyday challenges. By operating remotely, drones are overcoming long distances and difficult conditions, linking remote communities to healthcare when roads, weather, and infrastructure fall short. What started as a logistics pilot has developed into a reliable lifeline. 

This example reflects a broader global evolution. The opportunity to deliver care at scale is increasing, even as healthcare systems face mounting pressure from ageing populations, rising rates of chronic illness, and the growing impact of climate change on access to services. 

Technology is amplifying the reach of human expertise, enabling new ways of delivering care. Healthcare is no longer confined to traditional providers; it is becoming a connected domain where healthcare organisations, technology companies, mobility providers, data platforms, and public institutions work together with a common goal: improving how people care for themselves and for others.

What this means for leaders 

The opportunity extends beyond treating illness. It lies in building integrated, connected systems that bring together people, data, and innovation creating better health outcomes on a broader scale.

Find out more on the future of how care

Contact

Willeke Bakker
Willeke Bakker

Partner, Consulting Lead, Ministerie van Volksgezondheid, Welzijn en Sport, PwC Netherlands

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