AI in action: finance

Transform finance with AI

Transform finance with AI

AI in action: finance

Artificial intelligence (AI) is reshaping the finance function. From streamlining operations to enabling predictive, strategic decision-making. For CFOs, this is the moment to lead transformation and unlock real value.

CFOs: take charge of the AI revolution

We help your CFO and finance team reimagine their operating models by embedding AI across the finance value chain. Our approach blends generative AI, predictive analytics, and process automation to deliver tailored solutions that meet you organisation where your are — whether through industry-standard platforms or PwC-built tools, like Forecast+, Auto-Commenting, and agent OS.

 AI creates impact across all core domains of finance

  • Financial planning and forecasting: AI-powered forecasting, scenario modelling, and management reporting drive faster, more accurate insights.
  • Closing and reporting: Automating reconciliations, disclosures, and variance analysis accelerates close cycles, while enhancing transparency.
  • Finance operations: From Procure-to-Pay to Order-to-Cash, AI streamlines invoicing, reconciliations, and cash flow management.
  • Risk and compliance: Intelligent auditing, fraud detection, control optimisation, and compliance monitoring to reduce risk and strengthen trust.
  • Tax: Automated tax determination and calculations, provision modelling, and regulatory reporting improve accuracy and cut compliance costs.

The result for your organisation is faster insights, fewer errors, and more capacity to focus on strategic decisions.

Faster, smarter, and more resilient 

We guide you from strategy to implementation, combining deep finance expertise with trusted alliances and our own digital assets. Beyond tools, we focus on responsible AI, change management, and workforce upskilling to ensure sustainable impact.   
 
With us being your value architect and transformation partner, your finance functions become faster, smarter, and more resilient, making sure you can unlock new value and future-proof business models.

Explore our five perspectives for successful AI adoption

and discover how to integrate AI responsibly and effectively into your finance function.

(PDF of 1.73MB)

Discover how AI fits into the broader evolution of finance

from automation to strategic value creation: the next step in financial transformation.

Contact

Wouter Hoff
Wouter Hoff

Partner, PwC Netherlands

Client cases

Real stories. Real results.

Follow us