Change Management and Communications

Is your organisation ready to tackle the intense challenge that business faces in today’s fast-digitizing world? Can you articulate your vision for your organisation’s future and how your organisation will change? And how will your people be impacted by the change?

Through effectively engaging your workforce, you can drive and sustain the outcomes that you seek for your business. By intelligently directing and coordinating the efforts of your people you can improve business outcomes relating to areas such as cost, productivity, profitability and customer satisfaction.

By understanding your people, and how to manage them during a time of change, you have the opportunity to increase the value of each and every employee. Instead of making change something that happens to your employees, we can help you to make your change something that is powered by your employees.

Change Management and Communications

78% of CEOs have changed their people strategy to reflect the skills and employment structures they need for the future.

Source: PwC’s 20th CEO Survey
Change Management and Communications we can help you

Get in touch with us:

  • if you wish to make clear the need for change
  • if you wish to create a leading coalition that is aware of the change challenges
  • if you wish to mobilize supporters for change in your organization
  • if you wish to test what the impact of change will be and how well your organization is prepared for it
  • if you wish to analyse and manage stakeholders
  • if you wish to develop change and communication plans
  • if you need help implementing a change
  • if you wish to achieve sustainable change

Our approach

Our approach enables you to achieve your goals through harnessing the power of your workforce. To achieve this aim, we will help you to:

  • Align your people with a shared understanding of  what needs to be achieved
  • Engage your people to motivate and encourage them to participate positively in the change effort
  • Enable your people to contribute to the best of their ability and help to shape the change
  • Empower your people to feel a sense of ownership and accountability for the success of the change

We know that this approach will enable you to not only realise your benefits, but accelerate the realisation and sustain the business value that you achieve.

People Centric Change Approach

We work with you to deliver a strategic approach to change by understanding what’s driving the need for change, what needs to change and helping you identify a clear vision. We collaborate with you to create a plan that enables your people to execute and embrace lasting transformation by empowering them to change their behaviour by focusing on the critical few things that drive successful results.

Our approach is aligned to the well-established PwC Transform® methodology as an embedded capability within our holistic, end to end transformation offering.

  1. In relation to people led change, it is important to start from where you are; that is to first understand your people and organization, so you can work through your strengths within your culture, vision and values. This initial assessment helps to inform the best fit change approach to adopt to meet your needs.
  2. By envisioning your future, you can define the outcomes that you are striving for. This can include the metrics and measures that will prove to be indicators of progress. The future that you design should relate to the skills, behaviours and mindset that your change journey is dependent upon / enabled by.
  3. Therefore, when you build the solutions, these are designed on the basis of an understanding of the current state and clarity on the target state, such that you can focus change on priority areas to drive greatest impact, minimizing unnecessary disruption on business as usual.
  4. Having built the right solutions you then need to effectively manage the way you execute your plan. Throughout execution it is important to continuously monitor the impact of the solutions you have in place, on progress towards the targeted outcomes.
  5. Through proactive and plan-full data analytics and information gathering, you will be able generate the insight and impact you need on your people and organization to secure the successful achievement of the change. There is opportunity not only to consider the past trends, but to assess in the moment insights about your people, and even seek to be more predictive to take the lead in addressing challenges and opportunities to enable the change through your people.

Our approach is iterative in nature, steeped in strategy, insights and EPIC (Emotional, Political, Intellectual and Commercial) actions to deliver the experience and outcomes desired.  The stages do not necessarily flow in a linear fashion, neither do they occur at fixed intervals during the change program of activity.

This approach is supported by a catalogue of tools and methods that can focus change intervention into the area of need.

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Change readiness assessment

Ensuring the level of risk and readiness of your organisation can be done at anytime through our assessments; they can be used as a baseline evaluation for an upcoming project, an audit for an ongoing program or to assess the past history of change and why it may or may not have been successful.

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Change Impact analysis

Identifying the level of impact the change will have on your employees serves as input for creating an appropriate change plan. Depending on the impact the change will have on teams/individual employees, the most effective change and communication activities will be selected.   

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Building your internal change capability

Our internal change methodology helps you build in-house change management teams and capability over time.

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People communications

We partner with you to embed the right people communications in the delivery model of your project. We help you to define the right strategy and then translate complex, critical information into simple, user-friendly and thought-provoking imagery. These can be used to ensure messages attract attention, stimulate conversation and accelerate transformation.

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Contact us

Debby Jannink

Debby Jannink

Partner, PwC Netherlands

Tel: +31 (0)88 792 42 38

Contact us

Bas van de Pas

Bas van de Pas

Partner, PwC Netherlands

Tel: +31 (0)88 792 69 89

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